Affiliate Marketing Fanatics 14: Eric Nagel in the House
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Affiliate Marketing Fanatics – A Publisher (Mike Buechele) and an Affiliate Manager (Trisha Lyn Fawver) talk about all things Affiliate Marketing. From blogging to branding, social media to search, video and more!
Once again, our schedules just were not fated to correspond this week. So we enlisted the help of good ol’ Eric Nagel, the king of awesome business cards, to co-host with me. Watch out Mike – Eric may give you a run for your money! It was a good conversation, a bit more focused than some. And in Eric’s honor – no intro music! It’s a short & sweet episode coming in at 42:30. In in this episode we discuss:
- CJ Keyword Links expiring – how will this affect affiliates?
- Affiliate Day on Monday September 14th
- Twitter changed it’s Terms of Service, and strangely announced it via email.
- WordPress getting hacked last week and some discussion of upgrading WordPress, plugins, and WordPress MU.
- CJU, ShareASale ThinkTank, Affiliate Summit West, Affiliate Convention all on the West Coast – no love for East Coast!
- The phenomenon of Poken, custom logo Poken, and more business-like Poken coming soon.
Affiliate Marketing Fanatics 10: Gonna Make a Change
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Affiliate Marketing Fanatics – A Publisher (Mike Buechele) and an Affiliate Manager (Trisha Lyn Fawver) talk about all things Affiliate Marketing. From blogging to branding, social media to search, video and more!
Unfortunately this week we had a mic failure on Mike’s part, so even though I could hear him when we were recording the podcast on Skype, when listening back he was inaudible. I tried amplifying it and leveling it and everything, but it was a lost cause. So instead, we decided I’d give you a recap on what we talked about since they were all pretty important issues. Basically, we’re taking a page from Shawn Collins’ book on podcast failures ;). So the title refers both to all the changes going on with tax rules and disclosure regarding affiliates AND to the change Mike has to make to get the recording right next week!
The recap episode is a short and sweet 26 minutes on the dot since it includes a Jackson tribute at the end.
In this show, we discussed:
- A recap of Affiliate Convention.
- Amazon dropped North Carolina affiliates and sent a warning letter to Rhode Island affiliates. Darren Rowse wrote about it on Problogger.
- The FTC is tightening it’s rules regarding disclosure, but it’s still ambiguous enough to leave affiliates questioning what this means for them. Daniel M. Clark wrote an article on the FTC disclosure issue, as well as Brian Clark of Copyblogger’s wrote about how to turn disclosure into a selling point.
- Twitter servers took a hit yesterday when the news about Michael Jackson’s sudden death broke. Are they ready to be a major search engine?
- Rumors swirled about other celebrity deaths – this doesn’t make Twitter look like a legitimate resource in the eyes of skeptics.
- Finally, Rest in Peace to Farrah Fawcett and Michael Jackson, who both passed away yesterday. We pay tribute to MJ and pontificated on whether or not we’d see affiliates attempting to capitalize on these events. I see just now that Shawn Collins is thinking about this topic as well on his blog.
Video from Affiliate Convention
While at Affiliate Convention, I took the opportunity to bust out my Flip camera and take some brief footage of the party Paulson Management Group threw at alto in Denver. I also got some snipits of Heather speaking on various panels during the show. I have to say, this was actually the first time I used the FlipShare software to compile multiple short videos into one “movie” and upload straight to YouTube from the software. I wish I’d have been able to add a few more titles in between, but for really simple compilations it works great!
So without further ado, PMG at Affiliate Convention.
Read MoreUpcoming Speaking Engagements
I’m excited to announce that I’ll be speaking at two different affiliate marketing conferences this summer. One I applied to speak at with some dear colleagues of mine back in March after getting the idea in February, which has lead to a build up of excitement. The other came rather unexpectedly recently and I’m very happy to be speaking at both! So come hear me talk about cool stuff!
Affiliate Convention – June 18th & 19th – Denver, CO
Friday, June 19th. 10:15 – 11:15 am.
Super Affiliate Room I: Social Media Marketing
Do you Tweet? Have you found Facebook useful for fun and profit? Wade Sisson, David Snyder, and Trisha Lyn Fawver take this session through the various social media applications and teaches several ways to successfully harness the power of speaking to a massive audience of friends, followers and fellow social media users.
I’ll be speaking along side: Wade Sisson, Director of Marketing for PartnerCentric and David Snyder, Co-Founder of Search & Social
Affiliate Summit East 2009 – August 9th – 11th – New York, NY
Sunday, August 9th. 12:00 – 1:00 pm.
Classroom D: Getting Noticed FAST
Regardless what your role in the industry is, it’s important to be noticed within the industry. Learn the networking and social media techniques that make it possible.
Our panel will be moderated by Lisa Picarille, Online Marketing Consultant at LisaPicarille.com. I’ll be joined by Mike Buechele, Founder of Comic Book Fury, Jen Goode, Doodler-in-Charge of JGoode Designs, and Stephanie Lichtenstein, Affiliate Program Manager for Andy Rodriguez Consulting.
Some come on out! I’ll have plenty of good things to say and you’ll be able to meet me live and in person!
Read MoreCribbed Content for May 22nd
It’s been a slow week for news coming across my desk. Then again, it’s been a slow week for me in general. We’re doing Affiliate Marketing Fanatics about every other week now when news is slow. Hopefully with the upcoming LinkShare Symposium in New York, Affiliate Convention in Denver, and a smattering of other events we should have more to talk about soon! In the meantime, check this stuff out.
- Geno Prussakov posted some pretty great articles on his blog this week, 7 Common Problems with Affiliate Data Feeds and Common Mistakes of New Affiliate Program Managers. I have to give Geno kudos for some great articles!
- Andy Beard wrote an insightful entry on his blog about his Product Launch Affiliate Strategy, and what checklist he uses to determine if he’ll support a new affiliate launch or not. It’s definitely a good read for any affiliate starting out, and any merchant who wants to optimize their launches to make them attractive to affiliates.
- FeedFront Magazine has issued a call for entries for their 7th issue, which will also serve as the conference guide for Affiliate Summit East 2009 in NYC, at which I’ll be speaking!
- Speaking of Affiliate Summit East 2009, they’re all sold out of booths! You snooze, you lose!
- More interesting posts about whether or not you should disclose affiliate links with Shawn Collins’ Affiliate Link Disclosure Manifesto. Good stuff.
