Affiliate Marketing Fanatics 31: Interviewing Joe Stepniewski
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Affiliate Marketing Fanatics – A couple of hyper-caffeinated affiliate marketers (Mike Buechele) and (Trisha Lyn Fawver) talk about all things Affiliate Marketing. From blogging to branding, social media to search, video and more!
We’re continuing our series of interviews with some speakers at Affiliate Summit East 2010, coming up in just a month in New York City. This time, we talk to Joe Stepniewski about his origins in affiliate marketing & his presentation “Innovate! New Exciting Applications of Affiliate Marketing”. Joe is still working on his presentation, so you’ll have to listen to know how to help him address your questions! In this episode we discuss:
- Joe’s origin story and work with Skimlinks.
- Their shiny new Golden Link Award for Technology Genius!
- Help Joe put together his presentation with questions on Twitter – @DigiJoe.
Want to catch up with us & ask questions for the next show? Find us on Twitter: @AMF_Podcast, @MikeBuechele & @TrishaLyn. Like us on Facebook! You can also ask Trisha questions through FormSpring.me. Or leave us a comment!
Read MoreLinkshare Launches Easy Links
Any member of Linkshare has access to this info, but I thought I’d share anyway. They’re coming out with an interesting new contextual link – Easy Links.
To help accomplish this goal LinkShare now offers advertisers and publishers Easy Links, contextual product ads using intelligent link technology. Easy Links will determine the context of your site as a publisher and will display products that are more likely to convert to sale based on keywords throughout your site.
I, for one, really like it. At this stage it’s only available in the large skyscraper 160×600, which is bigger than I utilize myself. As far as I can tell, it’s not available universally as I can’t see it when logged into my account. Of course it’s entirely possible that the programs I am a member of don’t have this widget yet. The example shown is a Wal-Mart, answering some questions about how they won the Golden Link award for the Innovative Advertiser of the Year.
The best thing about these new links is the contextual nature. The content you have on the same page determines what products are shown. Targeted marketing at it’s best. I’m excited to try it out soon, maybe once they start offering smaller sizes.
Read MoreCribbed Content for June 27th
Surprisingly enough, this week is flying by for me. It seems like a slow summer week, but at the same time I’ve been awfully busy with some new projects at work and some thoughts circling in my head about a new website I may tackle soon. The idea is all there, but I have to flesh it out and, really, decide if I have time to do it! Here are your links for this week – the word around the campfire in online business.
- Once again, the affiliate marketing industry attacked as douchebags. And by people who call themselves professionals, no less. Shawn Collins did all the lashing out necessary in his blog Consultants Can Fix Affiliate Marketing.
- Congratulations to Lisa Picarille & Revenue Magazine for winning the Performance Marketing’s Most Vocal Advocate Golden Link award at this week’s Linkshare Symposium. It was worth is for her to be able to say “Sorry, Jangro”. If you don’t get the reference, go to www.SorryJangro.com
- Just yesterday on the heels of Google partnering with Yahoo and more talk of a potential Microsoft bid on the company, Yahoo officially announced their reorganization plans. In laymens terms, they’re taking some time to get their shit together 🙂
- More confusion is being perpetrated about the PMA by Shoemoney. Try doing some research next time before declaring something is a scam with shady intentions. Affiliate Classroom is NOT running it, they’re just providing a website and vehicle for it. Other companies are providing resources as well.
