Posts Tagged "HTML"

Link Glossary: Outbound Links

Posted on Apr 23, 2008 in Affiliate Marketing |

Outbound Links:

  • A link that points away from your website.

Outbound links are a great way to receive some link love from the recipients, but be careful. The more outbound links are on a webpage, the less value the links have. You don’t want to make the outbound links more attractive than your own content or visitors will not stay on your site long.

A good tip when placing outbound links is to make sure they open in another window or tab instead of redirecting the visitor completely away from your website. To do this, add TARGET=”_blank” within the HREF tag in the HTML to open the link in a new window.

This concludes the Link Glossary series. If you have any glossary set request ideas please email them to me at blog@trishalyn.com or just leave a comment, of course!

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Glossary Definition From The Definitive Guide to Link Buying by Patrick Gavin

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Link Glossary: Anchor Text

Posted on Apr 4, 2008 in Affiliate Marketing |

Anchor Text:

  • Anchor text is the text on a page that is linked to another web page or a different place on the current page. When you click on anchor text, you will be taken to the page or place on the page to which it is linked.

This is basically the HTML nuts & bolts for text links. For example, the citation below referencing where this definition came from. Instead of pasting the URL in, it’s linked through the anchor text “The Definitive Guide to Link Buying by Patrick Gavin”. It’s a much more pleasant way to put links out there.

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Glossary Definition From The Definitive Guide to Link Buying by Patrick Gavin

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Link Glossary: Citation

Posted on Apr 2, 2008 in Affiliate Marketing |

Citation:

  • A citation is a reference to an entity. Citation: quote, mention, reference. Citation in the context of the web usually means a HREF link to a location. A Citation count is the count of references to a page on the internet.

I use a lot of citations on my websites, and the reason is really two-fold. There are some theories that this does help your page rank, so I do it. But the MAIN reason I link is just because I want to make references that are easy for my readers to see where I got my information and go straight to the source if they want more information than I provide. It’s just some extra validation to what I throw out there.

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Glossary Definition From The Definitive Guide to Link Buying by Patrick Gavin

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