TrishaLyn » Linkshare Symposium

Cribbed Content for May 22nd

Trish — Fri, 22 May 2009 21:30:44 +0000

It’s been a slow week for news coming across my desk. Then again, it’s been a slow week for me in general. We’re doing Affiliate Marketing Fanatics about every other week now when news is slow. Hopefully with the upcoming LinkShare Symposium in New York, Affiliate Convention in Denver, and a smattering of other events we should have more to talk about soon! In the meantime, check this stuff out.

Geno Prussakov posted some pretty great articles on his blog this week, 7 Common Problems with Affiliate Data Feeds and Common Mistakes of New Affiliate Program Managers. I have to give Geno kudos for some great articles!
Andy Beard wrote an insightful entry on his blog about his Product Launch Affiliate Strategy, and what checklist he uses to determine if he’ll support a new affiliate launch or not. It’s definitely a good read for any affiliate starting out, and any merchant who wants to optimize their launches to make them attractive to affiliates.
FeedFront Magazine has issued a call for entries for their 7th issue, which will also serve as the conference guide for Affiliate Summit East 2009 in NYC, at which I’ll be speaking!
Speaking of Affiliate Summit East 2009, they’re all sold out of booths! You snooze, you lose!
More interesting posts about whether or not you should disclose affiliate links with Shawn Collins’ Affiliate Link Disclosure Manifesto. Good stuff.

Cribbed Content for January 30th

Trish — Fri, 30 Jan 2009 17:30:36 +0000

There wasn’t a large amount of stuff going on this week, but what did go on was big news and somewhat exciting. There’s some important issues going on and some dates to remember.

Not one, but two keynote speakers have been announced for Affiliate Summit East 2009, August 9-11 in New York City. Social media rockstar Chris Brogan will take the keynote torch during the traditional Monday slot, then Help a Reporter creator Peter Shankman will fill a new keynote spot Tuesday morning. Very cool!
I haven’t yet had a chance to write a recap myself, so here’s the recap of LinkShare Symposium West from the official LinkShare blog.
Speaking of LinkShare’s Symposium, they’ve announced the dates for LinkShare Symposium East, including the Golden Link Awards. For some reason it was not announced on their blog or website, but widely reported by other affiliate bloggers like Missy Ward.
Speaking of affiliate networks, ShareASale has decided to lead a roundtable discussion on toolbars and setting standards to keep them within the ideals and ethics ShareASale has set forth. There’s a lot of backlash about it on ABW, but I think people are jumping the gun – let’s see how the first discussion goes before making a solid judgment.

Cribbed Content for June 27th

Trish — Fri, 27 Jun 2008 19:00:20 +0000

Surprisingly enough, this week is flying by for me. It seems like a slow summer week, but at the same time I’ve been awfully busy with some new projects at work and some thoughts circling in my head about a new website I may tackle soon. The idea is all there, but I have to flesh it out and, really, decide if I have time to do it! Here are your links for this week – the word around the campfire in online business.

Once again, the affiliate marketing industry attacked as douchebags. And by people who call themselves professionals, no less. Shawn Collins did all the lashing out necessary in his blog Consultants Can Fix Affiliate Marketing.
Congratulations to Lisa Picarille & Revenue Magazine for winning the Performance Marketing’s Most Vocal Advocate Golden Link award at this week’s Linkshare Symposium. It was worth is for her to be able to say “Sorry, Jangro”. If you don’t get the reference, go to www.SorryJangro.com
Just yesterday on the heels of Google partnering with Yahoo and more talk of a potential Microsoft bid on the company, Yahoo officially announced their reorganization plans. In laymens terms, they’re taking some time to get their shit together
More confusion is being perpetrated about the PMA by Shoemoney. Try doing some research next time before declaring something is a scam with shady intentions. Affiliate Classroom is NOT running it, they’re just providing a website and vehicle for it. Other companies are providing resources as well.