Cribbed Content for January 30th
Friday
Jan 30, 2009
There wasn’t a large amount of stuff going on this week, but what did go on was big news and somewhat exciting. There’s some important issues going on and some dates to remember.
- Not one, but two keynote speakers have been announced for Affiliate Summit East 2009, August 9-11 in New York City. Social media rockstar Chris Brogan will take the keynote torch during the traditional Monday slot, then Help a Reporter creator Peter Shankman will fill a new keynote spot Tuesday morning. Very cool!
- I haven’t yet had a chance to write a recap myself, so here’s the recap of LinkShare Symposium West from the official LinkShare blog.
- Speaking of LinkShare’s Symposium, they’ve announced the dates for LinkShare Symposium East, including the Golden Link Awards. For some reason it was not announced on their blog or website, but widely reported by other affiliate bloggers like Missy Ward.
- Speaking of affiliate networks, ShareASale has decided to lead a roundtable discussion on toolbars and setting standards to keep them within the ideals and ethics ShareASale has set forth. There’s a lot of backlash about it on ABW, but I think people are jumping the gun – let’s see how the first discussion goes before making a solid judgment.
Cribbed Content for January 23rd
Friday
Jan 23, 2009
Unfortunately I was sick the beginning part of the week, so I had a lot of stuff to catch up on, but I also haven’t had much time to look around the web. I spent yesterday at the LinkShare Symposium West 2009 in San Francisco, and I’ll give you all a quick update soon. In the meantime, here’s some things you may have missed while you were welcoming in President Obama on Tuesday…
- Still confused about how to use WordPress for your blog? Last Saturday they turned on WordPress.tv with a ton of video tutorials that should help you learn all there is to know about WordPress.
- There are recaps up on the Affiliate Summit Blog of some of the sessions I didn’t attend. Social Media Dude Michael Buechele did a good job getting good coverage:
- I don’t read SEO stuff nearly as much as I probably should but there’s an intriguing piece from seoMoz on 10 Irrational Human Behaviors and How to Leverage Them to Improve Web Marketing. Very interesting stuff here.
- It pays to share posts through Google Reader! Otherwise I never would have found this awesome article on What a “Personal Brand” is NOT by Tom Peters. Good read.
- I’m a big proponent of proper grammar and spelling, but I do break those rules on Twitter with the 140 character limit, so I was amused to read about 8 Spelling & Grammar Rules You Can Break on Twitter.
Online Marketing Glossary: Affiliate Network
Tuesday
Oct 28, 2008
Affiliate Network:
- An intermediary between an affiliate and merchant. For merchants, it offers tracking technology, reporting tools, payment processing and access to affiliates. For affiliates, it offers a one-click application to merchants, reporting tools and payment aggregation.
The big networks out there are Commission Junction, LinkShare, and Pepperjam. Most affiliates are members of more than one network to gain access to the best deals and a variety of merchants. Merchants typically stick to one network with some exceptions in the interest of simplicity.
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Glossary Definition From ABC’s of Online Marketing by Alexandra Wharton, Issue 22, Revenue Magazine
