Online Marketing Glossary: Meta Tag
Wednesday
Oct 8, 2008
Meta Tag:
- A way to describe various aspects of a webpage that is not intended for users to see. Meta tags pass information to Web crawlers and spiders along with browsers and other applications.
Remember when I said there were basic tools out there to optimize your website for search engines on a very prime level? This is one of the easiest ones. There are many tutorials out there on where to put meta tags in the head html area of your website that will assist with search engine results.
____
Glossary Definition From ABC’s of Online Marketing by Alexandra Wharton, Issue 22, Revenue Magazine
Link Glossary: On-Page Factors
Monday
Mar 24, 2008
On Page Factors:
- Ranking criteria that can be found on a web page. These factors include: text on the page, meta-tags, keyword density, keyword proximity, etc.
A brief word about some factors. Some people don’t seem to understand the importance of meta-tags, but they’re vital for SEO and SEM. Meta-tags increase the attractiveness of your website to search engines. Keyword density is also a must; if you are looking to improve your organic search results for a particular keyword, you must include that word in the text on your page at least 4 times as a rule of thumb.
____
Glossary Definition From The Definitive Guide to Link Buying by Patrick Gavin
