It’s All About the Cookies!
Philanthropist extraordinaire Missy Ward has announced her latest project to help fellow marketers and share some yummy recipes in her new book, It’s All About The Cookies. As of today, Missy is now accepting folks to submit their recipes! Not only will this be a great book, but it’s ultimately for a great cause. 100% of the net profits will be donated to the Avon Walk for Breast Cancer, which has raised more than $380 million since 2003 to help fight this horrible disease.
This unique book may look like a cookbook, smell like a cookbook, and you’ll be able to make yummy delicious treats like from a cookbook… but here’s the catch. It’s REALLY a marketing book. When you submit your recipe you must also submit a marketing insight to share with other marketers. So not only are you going to get some great recipes (I’m very partial to the one I submitted), but you’re going to get some marketing schooling.
From their website:
Since the 90’s, affiliate marketers have had a love affair with cookies – not the chocolate chip, or oatmeal variety – but the pieces of code that ultimately tracks affiliates’ sales and commissions earned.
These affiliate marketers are a diverse group. Some work part-time and earn enough to subsidize their income while others have created extremely lucrative businesses.
For the uninitiated, Missy Ward is Co-Founder of Affiliate Summit, Co-Publisher/Co-Editor in Chief of FeedFront Magazine, VP of Operations for MoneyMindedMoms.com, Founder of Affiliate Marketers Give Back, and all around amazing woman I’m happy to know. Also involved in this great project are Mary Poiley, founder of InternetCareerHunt.com; and Jen Goode, Doodler in Charge of JGoodeDesigns.com.
If you’ve got an awesome recipe, and some keen marketing advice or knowledge to share, please submit a recipe!
Read MoreAffiliate Marketing Fanatics 51: Interviewing Adam Riemer
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Affiliate Marketing Fanatics – A couple of hyper-caffeinated affiliate marketers (Mike Buechele) and (Trisha Lyn Fawver) talk about all things Affiliate Marketing. From blogging to branding, social media to search, video and more!
Mike is taking a break from podcasting for awhile to focus on his business! I’m going solo this week, still talking to conference speakers, this time chatting with Adam Riemer about his upcoming speaking gigs at PubCon South 2011 at the Norris Executive Conference Center in Austin, TX. For a quick 15 minutes we discuss:
- How Adam got started online.
- How to Start a Successful Affiliate Program – Adam will be speaking along side Chuck Hamrick, Peter Hamilton of HasOffers, Brook Schaaf of Schaaf-PartnerCentric, and Paul Schroader of PS Web Solutions.
- Site Review – Focus on Affiliates – Fellow panelists are Shawn Collins of Affiliate Summit, Peter Hamilton of HasOffers, David Favor of David Favor & Associates, and Roger Montti of MartiniBuster.com.
- What Adam’s been up to lately – working in-house managing the JobFox Affiliate Program and blogging up a storm at AdamRiemer.me, ReveNews.com, and SearchEnginePeople.com.
- We didn’t mention it in this re-record, but Adam’s been training for the Avon Walk for Breast Cancer, which he’ll be walking with Team Affiliate Marketers Give Back – Jen Goode, Missy Ward, and Angel Djambazov in Denver, CO June 25th & 26th (donate to Adam today!)
Want to catch up with us & ask questions for the next show? Find us on Twitter: @AMF_Podcast, @MikeBuechele & @TrishaLyn. Like us on Facebook! Leave us a comment!
Special thanks to GeekCast.fm for hosting Affiliate Marketing Fanatics.
Read MoreInternet Marketing From The Real Experts
I’m excited to say that an article I wrote is included in the book Internet Marketing From The Real Experts, edited by Shawn Collins & Missy Ward. This is the first book to be published under the Velocity NYC Press imprint by Morgan James Publishing. The official author is “The Gang of 88” as the book is a compilation of articles written for and printed in FeedFront Magazine. The book was given out to attendees of Affiliate Summit West 2010 and boasts 3 minute lessons on affiliate marketing, email marketing, search engine optimization, social media, and much more!
My article on Affiliate Manager Communication Strategies appears on page 15. Unfortunately since I wrote that article towards the beginning of FeedFront’s publication, it says I’m the marketing manager for PsPrint.com, which if you follow my blog you know that’s not true anymore. Oh well! I’m excited to be part of the gang of 88, and look forward to reading the entire book (well, the articles I haven’t already read in FeedFront).
From the back of the book:
What do Jay Berkowitz, Chris Brogan, Brian Clark, Jim Kukral, Ted Murphy, Jeremy Schoemaker, and Mari Smith have in comment? They all walk the walk when it comes to their Internet marketing expertise. And they also have joined dozens of innovators and thought shapers to share their ideas, advice, and insight.
Internet Marketing from the Real Experts is a collection of affiliate, email, blogging, podcasting, video, search engine, and social network rock stars that break down the how and why of Internet marketing in a clear, easy to understand way.
Their voices, their ideas, their action items, and their lessons learned from mistakes – all for you to grow your business the day you start reading Internet Marketing from the Real Experts.
I know that all those flattering words are really meant for the caliber of people listed on the back cover, but I’m honored to be among them in print! Better yet – all proceeds are going to the National Breast Cancer Foundation. Maybe now I will write that book I’ve been thinking of!
Read MoreDay 2 of Affiliate Summit West 2010
Monday January 18th
Day 2 of Affiliate Summit for me started off a bit rocky. I was far from hung over, but I awoke with the familiar feeling of an impending migraine. I decided that, despite the morning keynote by Dr. Robert Cialdini not being recorded, I’d have to skip it in favor of some more quiet time before the storm to dispel the headache on the horizon. Luckily it worked and I went down just at the end of the keynote to catch up with some folks to get the cliff’s notes version of the keynote and to find my first morning appointment. Luckily, the staff were handing out little cheat sheet cards with the main bullet points from the keynote, which I got and took note of.
I mentioned I had a meeting. I learned a valuable lesson at this conference – don’t just research what the person you’re meeting with does, research what they look like! We’d decided to meet in outside the theater after the keynote, and man was that a bad idea. A sea of unfamiliar faces and I have no idea what this guy looks like! I hang around for about 15 minutes, trying to find someone who looks like they’re also looking for someone, to no avail. I check my watch and decide that I have to move on in order to get to the session I wanted to go to. So now I know that next time I have to meet with someone, I’m either going to meet them somewhere not so busy or snoop on their Facebook profile to see what they look like!
My first session of the day was Product Datafeeds: The Next Level, which by nature was dry, but sill interesting. Scott Jangro did a great job as moderator and I did my best as a student. I figured that I know the basics about datafeeds, but moving on in my career to a company that provides a coupon feed, I better learn more! A full review of that will come later today.
After lunch, I did some time working in the For Me to Coupon booth in the expo hall. I’m glad that I did some homework about the basics of the company before standing in the booth, because we certainly didn’t have a whole lot of downtime to chit chat. People were coming by nonstop asking questions about the service, which is awesome. I was put to the test many times on my knowledge, and thankfully only had to defer to Forrest & Nate a few times for questions I had no clue about. But it was also a great opportunity to learn more nitty gritty stuff about the service when more technical affiliates stopped by with really detailed developer questions. A great introduction to my new job!
I ducked away from the booth for some rejuvenation time in the blogger lounge, then on to the Oprah, Flogs and FTC: Hot Topics 2010 session. It was interesting, but frustrated me that the presenter went through a LOT of good information in his presentation much too fast. I’m incredibly happy though that the presentation has been uploaded to SlideShare, so when I post my recap of that, it’ll have the presentation link!
Before the activity for the evening I had a lovely few drinks with Heather Smith, Julie Vazquez, Lori Herren, & Joe Vaughn from Izea. After playing with the Microsoft Surface table in the iBar, we moved our operation over to the All American Bar & Grill for the 20 cent chicken wings! It’s the Rio’s 20th anniversary, so they had all sorts of deals like that. About 60 wings, a basket of fries, and a few sodas all came in under $30! I learned a TON more about Izea and their products sitting with two insiders and Joe, a sales manager from Izea.
After dinner, it was time for our evening activity, one of my favorite activities hands down anywhere – TRIVIAL PURSUIT! They set up the Wii on a large screen and popped in the game. I was happily chosen 3rd or 4th for Team Missy Ward and we proceeded to kick ass. Of course, another team came from behind in an upset win, but it was a TON of fun playing the game. I know this is a game I’ll have to get for my wii. It was good times, and everyone who played & stuck around until the end was generously given a complimentary Gold Pass for Affiliate Summit East 2010, which we’ll be using to bring Dominic along!
For a normal, sane person, trivia’s end at midnight would have been the end of the evening, but oh no. Now it was time to wander over to McFadden’s Restaurant & Saloon for a party once again thrown by the folks at GTO Management in conjunction with MakeBeer.net. Coopers Brew makes some fine beer and their affiliate program is for the home brew kits that they sell, which are handy for the home brewer. It was a great time with displays of male competition and a punching bag game. A few heads hit it and then headed off to another club, but I was done for the night around 2am so I headed back to the room to get some sleep before my early meeting!
Read MoreAffiliate Marketing Fanatics 12: Affiliate Summit Pre-Show
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Affiliate Marketing Fanatics – A Publisher (Mike Buechele) and an Affiliate Manager (Trisha Lyn Fawver) talk about all things Affiliate Marketing. From blogging to branding, social media to search, video and more!
We’re back together again! It feels like it’s been 10 years, but with technical problems and schedules we’re finally back in the saddle. And just in time for Affiliate Summit! With the show about a week away, this is our Pre-Show. Follow along with the agenda for the summit and make this interactive! This week we clock in at an EPIC 1 hour and 12 minutes. In in this episode we discuss:
- Affiliate Summit East 2009 Agenda
- Christian Affiliate Marketer’s Gospel Brunch at the Cotton Club.
- The parties surrounding Affiliate Summit (Thanks to Missy for putting the post together with them all!)
- Trisha’s husband Dominic experiencing Affiliate Summit as a student interested in marketing and affiliate marketing.
- Dominic’s awesome airbrushed shirt for Blinkstar Media.
- Shout out to Sticker Giant for donating stickers for Affiliate Marketers Give Back and for the Getting Noticed FAST Panel.
Cribbed Content for May 29th
At first glance when starting to compile this week’s Cribbed Content, it didn’t look like much was going on. My Google Reader was kind of light, as were the other scoops and news coming across my desk. But then when I really started to dig, I found some cool stuff! Including a really easy Twitter Contest from DIY SEO to win a Kindle!
- Last week I reported that Affiliate Summit East 2009 was all sold out of booths. They’re now all sold out of Meet Market tables as well, the first time for them that they’ve sold out of exhibitor space before Early Bird pricing was done. Congrats to the ASE09 team!
- Speaking of Affiliate Summit, co-founders Missy Ward and Shawn Collins were in Dallas at the Inbound Marketing Summit speaking about monetizing blogs. Missy was kind enough to share their slides from the presentation.
- Affiliate network ShareASale is toying with an Affiliate API and has released the initial sections for use.
- Google recently changed their trademarks policy in regards to AdWords paid search ads. Search Engine Land wrote an article on how to protect your brand under Google’s new trademark policy, and Geno Prussakov also wrote an article on how this applies to affiliate marketing.
- Apparently Google mucked around with PageRank… AGAIN… and devalued Twitter profiles. Which is fine with me since I realized awhile back my twitter page was PR9 when this here blog was only PR2 (currently my twitter page is a PR3). What really irritated me was that, out of nowhere, this blog went down to PR0 out of nowhere with no real changes other than a redesign (that, if anything, should have HELPED SEO). So in my opinion Google can shove with with their PageRank racket anyway. Anyway, Andy Beard explains a few things about the change.
- I’ve seen a certain someone from a certain CPA network tweeting a lot in the last two days about making money from Twitter with CPA ads. That seems to be ALL this person is tweeting about and it’s getting on my anti-spam nerves. So instead of calling this person out, I’ll be passive-aggressive and just pass on this article for everyone: 10 Irritating Mistakes that People Make with Twitter. Thanks Nikki Pilkington for a good article right when I was thinking about it!
- I’m a big fan of to-do lists. There’s been some talk about different apps recently (I was turned onto Toodledoo and love its integration with iGoogle homepage). Nate Moller wrote a great article on why to-do lists are key to entrepreneur success that any slightly unmotivated or scattered entrepreneur should read!
