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	<title>TrishaLyn &#187; personal brand</title>
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	<link>http://www.trishalyn.com</link>
	<description>A whimsical look at marketing, my career, and social media in the era of Web 2.0</description>
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		<title>Cribbed Content for January 23rd</title>
		<link>http://www.trishalyn.com/2009/01/cribbed-content-for-january-23rd/</link>
		<comments>http://www.trishalyn.com/2009/01/cribbed-content-for-january-23rd/#comments</comments>
		<pubDate>Fri, 23 Jan 2009 18:00:45 +0000</pubDate>
		<dc:creator>Trish</dc:creator>
				<category><![CDATA[Cribbed Content]]></category>
		<category><![CDATA[Affiliate Summit]]></category>
		<category><![CDATA[ASW09]]></category>
		<category><![CDATA[Barack Obama]]></category>
		<category><![CDATA[grammar]]></category>
		<category><![CDATA[links]]></category>
		<category><![CDATA[LinkShare]]></category>
		<category><![CDATA[personal brand]]></category>
		<category><![CDATA[SEOmoz]]></category>
		<category><![CDATA[spelling]]></category>
		<category><![CDATA[Tom Peters]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[WordPress]]></category>

		<guid isPermaLink="false">http://www.trishalyn.com/?p=949</guid>
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<p><img class="alignleft" style="border: 0pt none; margin: 10px;" title="Obama Inaugeration" src="http://www.jordantimes.com/img/4500/4442.jpg" alt="" width="123" height="88" />Unfortunately I was sick the beginning part of the week, so I had a lot of stuff to catch up on, but I also haven&#8217;t had much time to look around the web.  I spent yesterday at the LinkShare Symposium West 2009 in San Francisco, and I&#8217;ll give you all a quick update soon.  In the meantime, here&#8217;s some things you may have missed while you were welcoming in President Obama on Tuesday&#8230;</p>
<ul>
<li>Still confused about how to use WordPress for your blog?  Last <a title="WordPress.tv" href="http://wordpress.org/development/2009/01/wordpresstv/" target="_blank">Saturday they turned on WordPress.tv</a> with a ton of video tutorials that should help you learn all there is to know about WordPress.</li>
<li>There are recaps up on the Affiliate Summit Blog of some of the sessions I didn&#8217;t attend.  Social Media Dude Michael Buechele did a good job getting good coverage:
<ul>
<li><a title="Affiliate Summit West 2009 Session Recap - The Black Ink Session" href="http://blog.affiliatesummit.com/2009/01/15/affiliate-summit-west-2009-session-recap-the-black-ink-session/" target="_blank">Affiliate Summit West 2009 Session Recap &#8211; The Black Ink Session</a></li>
<li><a title="Affiliate Summit West 2009 Session Recap - Advertising on Facebook" href="http://blog.affiliatesummit.com/2009/01/20/affiliate-summit-west-2009-session-recap-advertising-on-facebook/" target="_blank">Affiliate Summit West 2009 Session Recap &#8211; Advertising on Facebook</a></li>
</ul>
</li>
<li>I don&#8217;t read SEO stuff nearly as much as I probably should but there&#8217;s an intriguing piece from seoMoz on <a title="10 Irrational Human Behaviors and How to Leverage Them to Improve Web Marketing" href="http://www.seomoz.org/blog/10-irrational-human-behaviors-how-to-leverage-them-to-improve-web-marketing" target="_blank">10 Irrational Human Behaviors and How to Leverage Them to Improve Web Marketing</a>.  Very interesting stuff here.</li>
<li>It pays to share posts through Google Reader!  Otherwise I never would have found this awesome article on <a title="What a &quot;Personal Brand&quot; is NOT" href="http://www.tompeters.com/entries.php?rss=1&amp;note=http://www.tompeters.com/blogs/main/010824.php" target="_blank">What a &#8220;Personal Brand&#8221; is NOT</a> by Tom Peters.  Good read.</li>
<li>I&#8217;m a big proponent of proper grammar and spelling, but I do break those rules on Twitter with the 140 character limit, so I was amused to read about <a title="8 Spelling &amp; Grammar Rules You Can Break on Twitter" href="http://www.webuildpages.com/blog/social-media/10-grammar-rules-you-can-break/" target="_blank">8 Spelling &amp; Grammar Rules You Can Break on Twitter</a>.</li>
</ul>
<div style="padding:5px 0 5px 0; text-align:left; float:left;"><a href="http://www.trishalyn.com/wp/wp-content/plugins/max-banner-ads/max-banner-ads-lib/include/redirect.php?id=61" target="_blank" rel="nofollow"><img src="http://www.tqlkg.com/image-2794350-10576094" style="padding:4px 4px 4px 4px;border:0;" title="Skype" /></a><br />&nbsp;<span style="font-size:9px">Powered by <a style="color:#0000ff;font-family:Arial,Helvetica,sans-serif;font-size:9px" href="http://www.maxblogpress.com/go.php?offer=niceart&pid=12" target="_blank" onmouseover="self.status='MaxBlogPress.com';return true;" onmouseout="self.status=''">Max Banner Ads</a></span>&nbsp;</div><hr />]]></description>
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<p><img class="alignleft" style="border: 0pt none; margin: 10px;" title="Obama Inaugeration" src="http://www.jordantimes.com/img/4500/4442.jpg" alt="" width="123" height="88" />Unfortunately I was sick the beginning part of the week, so I had a lot of stuff to catch up on, but I also haven&#8217;t had much time to look around the web.  I spent yesterday at the LinkShare Symposium West 2009 in San Francisco, and I&#8217;ll give you all a quick update soon.  In the meantime, here&#8217;s some things you may have missed while you were welcoming in President Obama on Tuesday&#8230;</p>
<ul>
<li>Still confused about how to use WordPress for your blog?  Last <a title="WordPress.tv" href="http://wordpress.org/development/2009/01/wordpresstv/" target="_blank">Saturday they turned on WordPress.tv</a> with a ton of video tutorials that should help you learn all there is to know about WordPress.</li>
<li>There are recaps up on the Affiliate Summit Blog of some of the sessions I didn&#8217;t attend.  Social Media Dude Michael Buechele did a good job getting good coverage:
<ul>
<li><a title="Affiliate Summit West 2009 Session Recap - The Black Ink Session" href="http://blog.affiliatesummit.com/2009/01/15/affiliate-summit-west-2009-session-recap-the-black-ink-session/" target="_blank">Affiliate Summit West 2009 Session Recap &#8211; The Black Ink Session</a></li>
<li><a title="Affiliate Summit West 2009 Session Recap - Advertising on Facebook" href="http://blog.affiliatesummit.com/2009/01/20/affiliate-summit-west-2009-session-recap-advertising-on-facebook/" target="_blank">Affiliate Summit West 2009 Session Recap &#8211; Advertising on Facebook</a></li>
</ul>
</li>
<li>I don&#8217;t read SEO stuff nearly as much as I probably should but there&#8217;s an intriguing piece from seoMoz on <a title="10 Irrational Human Behaviors and How to Leverage Them to Improve Web Marketing" href="http://www.seomoz.org/blog/10-irrational-human-behaviors-how-to-leverage-them-to-improve-web-marketing" target="_blank">10 Irrational Human Behaviors and How to Leverage Them to Improve Web Marketing</a>.  Very interesting stuff here.</li>
<li>It pays to share posts through Google Reader!  Otherwise I never would have found this awesome article on <a title="What a &quot;Personal Brand&quot; is NOT" href="http://www.tompeters.com/entries.php?rss=1&amp;note=http://www.tompeters.com/blogs/main/010824.php" target="_blank">What a &#8220;Personal Brand&#8221; is NOT</a> by Tom Peters.  Good read.</li>
<li>I&#8217;m a big proponent of proper grammar and spelling, but I do break those rules on Twitter with the 140 character limit, so I was amused to read about <a title="8 Spelling &amp; Grammar Rules You Can Break on Twitter" href="http://www.webuildpages.com/blog/social-media/10-grammar-rules-you-can-break/" target="_blank">8 Spelling &amp; Grammar Rules You Can Break on Twitter</a>.</li>
</ul>
<div style="padding:5px 0 5px 0; text-align:left; float:left;"><a href="http://www.trishalyn.com/wp/wp-content/plugins/max-banner-ads/max-banner-ads-lib/include/redirect.php?id=105" target="_blank" rel="nofollow"><img src="http://cdn.impactradius.com/display-ad/1744" style="padding:4px 4px 4px 4px;border:0;"  /></a><br />&nbsp;<span style="font-size:9px">Powered by <a style="color:#0000ff;font-family:Arial,Helvetica,sans-serif;font-size:9px" href="http://www.maxblogpress.com/go.php?offer=niceart&pid=12" target="_blank" onmouseover="self.status='MaxBlogPress.com';return true;" onmouseout="self.status=''">Max Banner Ads</a></span>&nbsp;</div>]]></content:encoded>
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		<title>To Continue This Blog Or Not?</title>
		<link>http://www.trishalyn.com/2008/06/to-continue-or-not/</link>
		<comments>http://www.trishalyn.com/2008/06/to-continue-or-not/#comments</comments>
		<pubDate>Fri, 13 Jun 2008 23:00:56 +0000</pubDate>
		<dc:creator>Trish</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Career]]></category>
		<category><![CDATA[Contests]]></category>
		<category><![CDATA[Affiliate Thing]]></category>
		<category><![CDATA[blogosphere]]></category>
		<category><![CDATA[Creative Vado]]></category>
		<category><![CDATA[personal brand]]></category>
		<category><![CDATA[Podcasts]]></category>
		<category><![CDATA[prizes]]></category>

		<guid isPermaLink="false">http://www.trishalyn.com/?p=290</guid>
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<p>I&#8217;m considering whether or not I want to continue with this blog.  I&#8217;m not sure that many people really read it consistently, and I&#8217;m beginning to doubt if there&#8217;s room in this space for another marketing blog from someone who didn&#8217;t even go to school for marketing.  Is my perspective that unique?  Not sure&#8230; so, I&#8217;m at a precipice I guess.</p>
<p><img style="border: 0pt none; margin: 10px;" src="/images/08-visitors.jpg" alt="2008 Visitors" width="516" height="236" /></p>
<p>The blog isn&#8217;t even a year old yet, but I find myself questioning whether or not the blog is adding any value to the space or am I yet another jackass sharing their opinion with people who didn&#8217;t ask for it?  According to Google Analytics, which longtime readers will see that I couldn&#8217;t even keep THAT working, I get about 61 visitors per day.  10,072 since January 1. But how accurate is this since my reporting has had fails a couple times?  And does this even matter?</p>
<p>Unless I receive a boom of entries for the contest by Sunday, the contest has been a complete failure with not one single entry as of this moment.  I thought the prizes were pretty sweet&#8230; hell I&#8217;d love to win them myself.  What did I do wrong?  Not put WIN A VADO! in the title?  Rely too heavily on promoting it through Twitter?</p>
<p>Of course, this first year is a total learning curve.  Find what works, what doesn&#8217;t.  I can&#8217;t expect to just jump in and be the bomb.  Am I being too rash?  Not patient enough?<img class="alignright" style="border: 0pt none; margin: 10px; float: right;" src="http://www.inthesetimes.com/images/29/10/crossroads.jpg" alt="crossroads" width="129" height="131" /></p>
<p>Confusing whether I&#8217;m representing my employer or myself is also weighing heavy.  Am I forsaking my employer by endorsing my personal brand within my web presence?</p>
<p>These things weigh heavily on my mind as more and more work seems to pile on me &#8211; both at my place of employment and at home.  Sure it&#8217;s building my &#8220;personal brand&#8221;, and I&#8217;ve gotten some cool opportunities from it like co-hosting the Affiliate Thing podcast and an upcoming opportunity that I&#8217;m not quite ready to announce yet, but&#8230;is it ultimately worth it?</p>
<div style="padding:5px 0 5px 0; text-align:right; float:right;"><a href="http://www.trishalyn.com/wp/wp-content/plugins/max-banner-ads/max-banner-ads-lib/include/redirect.php?id=101" target="_blank" rel="nofollow"><img src="http://www.ftjcfx.com/image-2794350-10440554" style="padding:4px 4px 4px 4px;border:0;"  /></a><br />&nbsp;<span style="font-size:9px">Powered by <a style="color:#0000ff;font-family:Arial,Helvetica,sans-serif;font-size:9px" href="http://www.maxblogpress.com/go.php?offer=niceart&pid=12" target="_blank" onmouseover="self.status='MaxBlogPress.com';return true;" onmouseout="self.status=''">Max Banner Ads</a></span>&nbsp;</div><hr />]]></description>
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<p>I&#8217;m considering whether or not I want to continue with this blog.  I&#8217;m not sure that many people really read it consistently, and I&#8217;m beginning to doubt if there&#8217;s room in this space for another marketing blog from someone who didn&#8217;t even go to school for marketing.  Is my perspective that unique?  Not sure&#8230; so, I&#8217;m at a precipice I guess.</p>
<p><img style="border: 0pt none; margin: 10px;" src="/images/08-visitors.jpg" alt="2008 Visitors" width="516" height="236" /></p>
<p>The blog isn&#8217;t even a year old yet, but I find myself questioning whether or not the blog is adding any value to the space or am I yet another jackass sharing their opinion with people who didn&#8217;t ask for it?  According to Google Analytics, which longtime readers will see that I couldn&#8217;t even keep THAT working, I get about 61 visitors per day.  10,072 since January 1. But how accurate is this since my reporting has had fails a couple times?  And does this even matter?</p>
<p>Unless I receive a boom of entries for the contest by Sunday, the contest has been a complete failure with not one single entry as of this moment.  I thought the prizes were pretty sweet&#8230; hell I&#8217;d love to win them myself.  What did I do wrong?  Not put WIN A VADO! in the title?  Rely too heavily on promoting it through Twitter?</p>
<p>Of course, this first year is a total learning curve.  Find what works, what doesn&#8217;t.  I can&#8217;t expect to just jump in and be the bomb.  Am I being too rash?  Not patient enough?<img class="alignright" style="border: 0pt none; margin: 10px; float: right;" src="http://www.inthesetimes.com/images/29/10/crossroads.jpg" alt="crossroads" width="129" height="131" /></p>
<p>Confusing whether I&#8217;m representing my employer or myself is also weighing heavy.  Am I forsaking my employer by endorsing my personal brand within my web presence?</p>
<p>These things weigh heavily on my mind as more and more work seems to pile on me &#8211; both at my place of employment and at home.  Sure it&#8217;s building my &#8220;personal brand&#8221;, and I&#8217;ve gotten some cool opportunities from it like co-hosting the Affiliate Thing podcast and an upcoming opportunity that I&#8217;m not quite ready to announce yet, but&#8230;is it ultimately worth it?</p>
<div style="padding:5px 0 5px 0; text-align:left; float:left;"><a href="http://www.trishalyn.com/wp/wp-content/plugins/max-banner-ads/max-banner-ads-lib/include/redirect.php?id=33" target="_blank" rel="nofollow"><img src="http://www.ftjcfx.com/image-2794350-10544294" style="padding:4px 4px 4px 4px;border:0;" title="Book Early & Save with Expedia" /></a><br />&nbsp;<span style="font-size:9px">Powered by <a style="color:#0000ff;font-family:Arial,Helvetica,sans-serif;font-size:9px" href="http://www.maxblogpress.com/go.php?offer=niceart&pid=12" target="_blank" onmouseover="self.status='MaxBlogPress.com';return true;" onmouseout="self.status=''">Max Banner Ads</a></span>&nbsp;</div>]]></content:encoded>
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