Affiliate Marketing Fanatics 10: Gonna Make a Change
Friday
Jun 26, 2009
Affiliate Marketing Fanatics – A Publisher (Mike Buechele) and an Affiliate Manager (Trisha Lyn Fawver) talk about all things Affiliate Marketing. From blogging to branding, social media to search, video and more!
Unfortunately this week we had a mic failure on Mike’s part, so even though I could hear him when we were recording the podcast on Skype, when listening back he was inaudible. I tried amplifying it and leveling it and everything, but it was a lost cause. So instead, we decided I’d give you a recap on what we talked about since they were all pretty important issues. Basically, we’re taking a page from Shawn Collins’ book on podcast failures 
. So the title refers both to all the changes going on with tax rules and disclosure regarding affiliates AND to the change Mike has to make to get the recording right next week!
The recap episode is a short and sweet 26 minutes on the dot since it includes a Jackson tribute at the end.
In this show, we discussed:
- A recap of Affiliate Convention.
- Amazon dropped North Carolina affiliates and sent a warning letter to Rhode Island affiliates. Darren Rowse wrote about it on Problogger.
- The FTC is tightening it’s rules regarding disclosure, but it’s still ambiguous enough to leave affiliates questioning what this means for them. Daniel M. Clark wrote an article on the FTC disclosure issue, as well as Brian Clark of Copyblogger’s wrote about how to turn disclosure into a selling point.
- Twitter servers took a hit yesterday when the news about Michael Jackson’s sudden death broke. Are they ready to be a major search engine?
- Rumors swirled about other celebrity deaths – this doesn’t make Twitter look like a legitimate resource in the eyes of skeptics.
- Finally, Rest in Peace to Farrah Fawcett and Michael Jackson, who both passed away yesterday. We pay tribute to MJ and pontificated on whether or not we’d see affiliates attempting to capitalize on these events. I see just now that Shawn Collins is thinking about this topic as well on his blog.
Saturday Shopper 10/25 – Blogger Boogie Edition
Saturday
Oct 25, 2008
This week’s shopping bonanza will focus on blogging and resources for eager minds who want to delve deep into the minds of bloggers. After using both Blogger and WordPress to power my blogs, I firmly believe in WordPress, which is why I’ve included the WordPress instructional books and not the Blogger books. Most professionals will advise that any serious blogger get started right away with a self-hosted platform – it might be a bit outside your range at first, but these books outline a lot of the super technical stuff really well. Beyond that, it will save you the hassle later of having to move everything over to another platform when you’re ready to make the jump (trust me, losing readers and traffic by switching URLs and losing some posts in import isn’t a walk in the park.
Cribbed Content for October 24th
Friday
Oct 24, 2008
We’re almost a month into Q4 and it’s getting to be the time of year when holiday marketing takes off, awards wrap up the end of the year, and updates are made just in time to start off 2009 with a bang. Check out what’s been going on this week in the world of internet marketing.
- Read an interesting article on creating Multiple, Custom Footers for WordPress. I guess this could come in handy, although I don’t really know what the benefits are.
- Google is finally going to make some upgrades to Google Analytics. Some of the bigger developments include a beta version of an API, integration with AdSense, and more customized reporting.
- The 2008 Blogger’s Choice Awards winners were announced this week. Some of the relevant winners include ProBlogger.net for Best Blog About Blogging, SlopeOfHope.com for Best Business Blog, Blog.Hostgator.com for Best Corporate Blog, and CopyBlogger.com for Best Marketing Blog.
- Speaking of awards, it’s that time of year again to submit nominations for the Affiliate Summit Pinnacle Awards. The deadline for submissions is October 31, 2008 so hop to it.
- There’s a good article on Twitter and personal branding mistakes that is all too true.
- I found this link searching around on ABestWeb Forums and it’s a great article on 20 Free Ways to Advertise Your Web Site.
