Posts Tagged "small business"

Faces & Voices behind the Affiliate Nexus Tax Mistake

Posted on Aug 23, 2010 in Affiliate Marketing |

Recently I was asked to come to San Francisco and participate in shooting a video to help convince legislators here in California that passing a nexus tax law similar to those passed in New York, Rhode Island, and North Carolina would be detrimental to the state economy, rather than positive.  Unfortunately I fell ill at the last minute and was unable to participate, but I recently see that the video the Performance Marketing Association put together is available online and really puts some faces to the issue.

I hope this will help legislators reconsider their views on the advertising tax and consider it’s impact on 25,000 small businesses here in California.  Please take a look at the video and do what you can to share it.  If you’re sharing on Twitter, please use the hashtag #noadtax.

They’ve already been thanked once, but I’ll send out another big thanks to those that spared their time and opened their offices to the shooting of this short video:

Read More

25 Death-Defying Design Principles for Direct Marketing … in 25 Minutes

Posted on Dec 13, 2007 in Contests, Marketing |

25 Death-Defying Design Principles for Direct Marketing … in 25 Minutes

Anyone interested in a free webcast to pick up some marketing tips, come on down! Sandra J. Blum brings experience in direct marketing, advertising and marketing communications to her highly rated sessions. Register for free at the Dynamic Graphics website.

From the Dynamic Graphics website:

In this fast-paced webcast, sponsored by PsPrint, you’ll see the visual elements of persuasion and moments of truth that trigger response. You’ll learn about specific changes (often minor) you can make to improve response significantly. And you’ll hear the latest research on design approaches that work. This is one practical session that’s focused on helping you evaluate creative content with innovative insight.

Times Square New Year's Eve BallThis will be a great session for small businesses, copywriters, and graphic designers everywhere. I’m personally looking forward to catching this one as I missed the last webcast we sponsored, and I hear it was fantastic. For 2008 we’re really looking at some cutting edge new marketing techniques and I’ll be on the supreme lookout for new things to try! New contests, viral marketing, and blogging like crazy! The new year is going to be exciting here at PsPrint!

Read More