Upcoming Speaking Engagements
I’m excited to announce that I’ll be speaking at two different affiliate marketing conferences this summer. One I applied to speak at with some dear colleagues of mine back in March after getting the idea in February, which has lead to a build up of excitement. The other came rather unexpectedly recently and I’m very happy to be speaking at both! So come hear me talk about cool stuff!
Affiliate Convention – June 18th & 19th – Denver, CO
Friday, June 19th. 10:15 – 11:15 am.
Super Affiliate Room I: Social Media Marketing
Do you Tweet? Have you found Facebook useful for fun and profit? Wade Sisson, David Snyder, and Trisha Lyn Fawver take this session through the various social media applications and teaches several ways to successfully harness the power of speaking to a massive audience of friends, followers and fellow social media users.
I’ll be speaking along side: Wade Sisson, Director of Marketing for PartnerCentric and David Snyder, Co-Founder of Search & Social
Affiliate Summit East 2009 – August 9th – 11th – New York, NY
Sunday, August 9th. 12:00 – 1:00 pm.
Classroom D: Getting Noticed FAST
Regardless what your role in the industry is, it’s important to be noticed within the industry. Learn the networking and social media techniques that make it possible.
Our panel will be moderated by Lisa Picarille, Online Marketing Consultant at LisaPicarille.com. I’ll be joined by Mike Buechele, Founder of Comic Book Fury, Jen Goode, Doodler-in-Charge of JGoode Designs, and Stephanie Lichtenstein, Affiliate Program Manager for Andy Rodriguez Consulting.
Some come on out! I’ll have plenty of good things to say and you’ll be able to meet me live and in person!
Read MoreMy Blogs Now Available on the Kindle!
So, all the cool kids are doing it, I thought to myself, why NOT make my blog available on the Kindle? So yes, I went ahead and added all my blog projects to the Kindle store on Amazon! Now for the affordable price of $1.99/month you can read my blog on your Kindle! I also added my other blogs that I rarely discuss here, so please allow me a moment to pimp them as well…
By the way, for my fellow bloggers out there, it’s free to you to add your blogs to the Kindle store. Just go to KindlePublishing.Amazon.com to sign up!
Read More5 Ways To Write Email Headlines That Get Read
Guest Post By Jeremy Reeves
Writing emails in autoresponders and broadcasts has become a HUGE sensation lately and a very profitable one as well.
However, if you don’t know how to write email headlines that get opened – you’re dead in the water. In my mind, the email headline (AKA the title or subject of an email) is actually MORE important than a headline for a regular piece of sales copy.
Why?
Well think about it. If your email headline sucks, it’s not going to get the attention of your reader and you won’t get your email opened.
With a headline in regular sales copy, at least they’ll have a chance to look at the pre-head, subhead, and deck copy to see if something sparks their attention.
With that said, let me give you 5 ways to write email headlines that get read:
1.Be Original – I see emails that come to me ALL THE TIME that are pretty much duplicates of something else I’ve read. This is especially true during product launches when people are promoting other products. And guess what – they don’t get read! If you want people to open your emails, do something a little different.
2. Get Crazy! – One thing that works nearly 100% of the time for me (resulting in 35-40% open rates) is saying something a little “crazy” as the email headline. People are attracted to “shocking” things because they’re entertaining and it leaves them curious as to what it is. And you shouldn’t let that curiosity go to waste should you?
3. Pretend Like The World’s Ending – You probably know that I hate being negative, but if you really need something to work, it works like a charm. In almost all cases, a negative subject will out-pull a positive subject. Make it seem like something horrible will happen if they don’t read the email and you’ll get incredibly high clickthrough rates.
4. Be Unpredictable – Their are a lot of “gurus” out there who simply don’t catch my attention for 1 reason – they’re too predictable. Every time I get an email from them, I know what it’s about before I even read the email. Why? Because the email headline gives it away! Being unpredictable makes people curious, and curiosity makes sales.
5. Make An Incomplete Gesture – This is a fun one to try in your email headlines. Have you ever been talking to someone and they started talking, but got interrupted in the middle of the story and couldn’t finish? It drives you insane doesn’t it? Well, use this same technique in your headlines and you’ll boost your open rates like CRAZY!
Stick to even 1 of these 5 techniques and put it into your autoresponder series and you can instantly boost your income.
Because after all, getting the email read is the first and most important step.
So take these tips and put them to use. Then check your email stats and watch your open rates go through the roof.
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For more tips on email copywriting and direct response copywriting tips, visit Jeremy’s blog at http://www.ControlBeatingCopy.com
Read MoreCribbed Content for May 22nd
It’s been a slow week for news coming across my desk. Then again, it’s been a slow week for me in general. We’re doing Affiliate Marketing Fanatics about every other week now when news is slow. Hopefully with the upcoming LinkShare Symposium in New York, Affiliate Convention in Denver, and a smattering of other events we should have more to talk about soon! In the meantime, check this stuff out.
- Geno Prussakov posted some pretty great articles on his blog this week, 7 Common Problems with Affiliate Data Feeds and Common Mistakes of New Affiliate Program Managers. I have to give Geno kudos for some great articles!
- Andy Beard wrote an insightful entry on his blog about his Product Launch Affiliate Strategy, and what checklist he uses to determine if he’ll support a new affiliate launch or not. It’s definitely a good read for any affiliate starting out, and any merchant who wants to optimize their launches to make them attractive to affiliates.
- FeedFront Magazine has issued a call for entries for their 7th issue, which will also serve as the conference guide for Affiliate Summit East 2009 in NYC, at which I’ll be speaking!
- Speaking of Affiliate Summit East 2009, they’re all sold out of booths! You snooze, you lose!
- More interesting posts about whether or not you should disclose affiliate links with Shawn Collins’ Affiliate Link Disclosure Manifesto. Good stuff.
Affiliate Marketing Fanatics #7: Tweeting, Speaking, & Blogging
Podcast: Play in new window | Download
Affiliate Marketing Fanatics – A Publisher (Mike Buechele) and an Affiliate Manager (Trisha Lyn Fawver) talk about all things Affiliate Marketing. From blogging to branding, social media to search, video and more!
We’re back after a fortnight away! We don’t do it on purpose, it just happens that way, we swear! We’re back in the swing of things this week with a relatively short show for us clocking it at an even 30 minutes and 30 seconds! This week we delve into our favorite topic of Twitter… I think we might as well just rename this the TwitterCast! Specifically we discussed:
- Twitter monkeying around with the @replies and the #fixreplies fiasco that ensued.
- Commission Junction has finally jumped on the Twitter bandwagon, and we ponder why larger companies take so long to make the social media move.
- We excitedly ham it up about the fact that we’ll be speaking on a panel at Affiliate Summit East 2009, and another show I’ll be at next month.
- Mike’s discovered a HARO-like service specifically for bloggers called Blogger LinkUp run by Cathy Stucker and we talk about the two.
- Finally we give some well deserved shout outs to our fellow ASE09 panelists Jen Goode, Stephanie Lichtenstein, and our fabulous moderator Lisa Picarille.
100 Most Commonly Misspelled Words in American English
I’ve been seeing a lot of freakin’ misspellings lately, so I’m going to share this list with you for fun! And, for your own education if you’re not the best speller!
| acceptable | accidentally | accommodate |
| acquire | acquit | a lot |
| amateur | apparent | argument |
| atheist | believe | bellwether |
| calendar | category | cemetery |
| changeable | collectible | column |
| committed | conscience | conscientious |
| conscious | consensus | daiquiri |
| definite (ly) | discipline | drunkenness |
| dumbbell | embarrass (ment) | equipment |
| exhilarate | exceed | existence |
| experience | fiery | foreign |
| gauge | grateful | guarantee |
| harass | height | hierarchy |
| humorous | ignorance | immediate |
| independent | indispensable | inoculate |
| intelligence | its/it’s | jewelry |
| judgment | kernel (colonel) | leisure |
| liaison | library | license |
| lightning | maintenance | maneuver |
| medieval | memento | millennium |
| miniature | minuscule | mischievous |
| misspell | neighbor | noticeable |
| occasionally | occurrence | pastime |
| perseverance | personnel | playwright |
| possession | precede | principal/principle |
| privilege | pronunciation | publicly |
| questionnaire | receive/receipt | recommend |
| referred | reference | relevant |
| restaurant | rhyme | rhythm |
| schedule | separate | sergeant |
| supersede | their/they’re/there | threshold |
| twelfth | tyranny | until |
| vacuum | WXYZ | weather |
| weird |
