Sometimes it’s pleasant to see an old coworker… other times, it’s best to avoid them. Which is what I did at Search Engine Strategies last week in San Jose. I’m not necessarily proud of what I did, but I successfully avoided what could have been a rather awkward situation, so it worked out for the best.

I spent the majority of the day in the Social Media track of the conference, learning more about the inner workings of Digg, Technorati, Del.icio.us, and Wikipedia than I ever thought I wanted to know. Of course, one of the first things I did when getting back to the office was apply some of this and set up a Digg profile and a Technorati profile and an account on Del.icio.us. Since PsPrint doesn’t sell it’s content, I don’t really see Wikipedia as being that huge of an opportunity for us. But the others… well I’m shocked I wasn’t on them personally for awhile.

Now, my roots in social media lie in the likes of MySpace, message boards, and chat rooms. I’m not the seasoned internet user you’ll hear speaking at trade shows that’s been online since 1997… but that’s mostly because back in ‘97 I was still writing history essays and doing math homework in High School. I’ve been online since about the time I got to college, Fall of 1999. Going away to college and having to make all new friends, I immediately found chat rooms as a place to connect with like minded people. A friend introduced me to Live Journal back in ‘03 and I’ve been blogging ever since. When MySpace came around big time in ‘05 I jumped on that bandwagon and haven’t looked back.

Has it really been 2 years on MySpace? How time flies. But, I digress. SES was a great show for me to attend. Very informative, and my favorite part was how organized all the panelists were. Everyone had a neat & tidy Power Point presentation that will be available online this week, so I barely had to take any notes. I’ve also decided that the next time I go to one of these shows and attend the educational panels I’m going to be bringing a laptop. Since there was really no need for me to take many notes, it would have been great to be able to surf the websites that the panelists talked about while they were talking about them. I’m all about multi-tasking, so getting some work done while learning is my ideal.

This is becoming an exciting time for me. Learning more and more about the field I’m working in and exploring social media marketing is really exciting me to be moving onward here at PsPrint.

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