When a microblog stands in for a real blog…

Anyone who follows me on Twitter (if you don’t yet – what’s your excuse?) could see that I was more than making up for my lack of internet on my laptop by tweeting notes from the sessions I was in.  I strained one of my fingers on my dominant right hand Sunday night bowling with the folks from GTO Management, and even taking traditional written notes was a challenge.

So before I kick off all the notes I took at the sessions (it was lighter this conference than I have in the past), here’s all the tidbits of knowledge I tweeted while attending sessions at Affiliate Summit West 09.

From the Buy.at Party at Moon:

• http://twitpic.com/11sw2 – Tear the roof off at Moon buy.at party
• http://twitpic.com/11t7v – From the roof of the palms

From The Ultimate Pitching Guide Session:

• @skydiver just said re pitches on twitter “if u can’t pitch in 140 char u need 2 work on brevity anyway”
• Twitter has replaced focus groups- @skydiver

From the ShareASale Under the Star’s 80’s themed party:

• http://twitpic.com/1243s – Jon levine @ sas party
• http://twitpic.com/124e8 – Gettin’ down at SAS party

From Affiliate Videos: Where do they work best? Session:

• Video session: Youtube is larger than Microsoft in search engines- 77mil uniques
• u don’t have to have a professional prod studio to develop video
• .tv traffic increasing but still nowhere near as high as .com
• very brand & vertical specific video creative is the most requested
• People buy from people – at the end of the day video is the most effective medium for that. Amen!
• I love @andrewwee for bringing up ShamWOW in his question!
• get out there & try it!

From the Pinnacle Awards Gala:

• Nice touch on the tux & beer @affiliatetip
• Right on for Train Signals donating $10k for Breast Cancer Research- squish a boob save a life!
• Mike Allen – Affiliate of the Year
• AM of the yr- @djambazov Angel
• pinnacle award exceptional merchant CelebrateExpress.com
• pinnacle award Affiliate Mktg Advocate @mellies! Melanie Seery
• pinnacle award Best Blogger @jangro! Scott Jangro
• affiliate marketing legend – congrats to Kellie Stevens!
• congrats to thew winners!

From Advanced Optimization for Landing Pages Session:

• 2% avg conversion rate: 2009 year of conversion optimization
• test everything assume nothing
• Lisa Crossly Hunter: what are your affiliates doing that your search team can borrow from?
• start now, but don’t start without a plan. And test.
• gen rule of thumb- at least 100 conversions for at least a week (per element you change, I forgot to include that in the tweet)

From the Affiliate Triathalon:

• http://twitpic.com/12mj4 – #asw09 Brian Littleton of SAS @ Affiliate Triathalon

Of course if you’re REALLY bored you can just go to Twitter Search and enter in “#asw09 trishalyn” and see EVERYTHING I tweeted while at the conference 😀