Free Toolsday for May 20th
I learn so much just by hanging out on Twitter most of my day. I learned about a spectacular travel site called TripIt.com from Sam Harrelson.
This knocks TripAdvisor out of the park. I got on TripAdvisor thinking that it would be great a resource with all the reviews of hotels and attractions in the areas. But in the last year 99% of the travel I’ve done has been for work, where I’m not there for pleasure and I’m not necessarily choosing where we stay or go. So I don’t think I’ve logged into TripAdvisor in months. At least 6.
TripIt is a much more suitable replacement for me. And the user ease is AMAZING. But I’m getting ahead of myself. First, let me tell you the purpose of TripIt. The site works as a great organizational tool that aggregates your activities, meetings, hotel information, flight information, etc into a centrally located personal travel assistant. Just email your confirmation emails directly to plans@tripit.com and it integrates the details into your trip itinerary.
The itinerary itself is spectacularly thorough. Not only does it add your hotel info and flight info through the email, but you can also add different types of events, restaurant outings, and meetings. Everything is color coded and the site automatically adds Google Maps and Directions from one location to another into the itinerary. Here’s an example from my current trip to Boston:
TripIt also integrates well with Google Calendar, which is my online calendar of choice, and adds exact time and details for each appointment, flight, check in, check out, etc. The site has a printable itinerary that is currently keeping me on track here in Boston, and if you’re more of a mobile/smart phone reliant person there’s mobile features as well. I only wish the printable version was color coded as well, but I understand why it’s not.
If you travel a lot for business, you should give this site a try at the least. As all the free toolsday features, it’s FREE! So you have no reason not to go check it out.
Read MoreOne Fish, Two Fish…
Brickfish! This is a nifty little website that Anne stumbled upon. They describe it better than I can, so here’s their spiel:
- Create content for your favorite brands and bands.
- Win exciting rewards for reviewing, voting and sharing content across the web.
- Earn rewards like the chance to meet your favorite bands, clothes, scholarships and even cold, hard cash.
The best incentive to participate in viral marketing I’ve seen in some time. We’re kicking around a campaign to launch on Brickfish, and it might be ready as early as Monday! Stay tuned for more details next week!
In other news to wrap up the week, I’ve booked my flight to John Wayne Airport in Orange County for the California Associations of Realtor’s Expo next month. I’ll miss the first day of the show, but will be there staffing our booth October 10th and 11th. I figure while I’m down there I’ll see some friends in the area and enjoy a slight change of pace from Nor Cal life. The day before the show I’ll be staffing our online booth at eComXpo from the comforts of my office here in Oakland. So two shows in three days… that should be an interesting week to say the least!
Trade shows seem to be going well, customer acquisition is doing okay but could be better, and the affiliate program is pretty stagnant. We had a two and a half hour metrics meeting this morning, only half of which focused on the affiliate program, which I felt like a moron during. I guess I’ve been more focused on the quantity of affiliates than the quality, so that ends now.
We want to help our affiliates to be better affiliates. We’re also considering some BIG changes to the structure of payments, but I’m not at liberty to announce them yet. We’re going to start looking more at our affiliates individually and see what they’re doing and what is working. Hopefully this helps everyone. Me, because I won’t look like a goober when asked questions and I’ll have the answers, the affiliate, because they’ll be making money, and the other affiliates, because they can learn from the big money makers.
That makes sense, right?
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