Cobranding:
- A website or page to which affiliate send visitors that include their own logo and branding.
Many affiliates like this kind of cobranding because it’s less work. The merchant does all the work to set up this kind of portal and the affiliate reaps the benefits. Recently I started working with RevResponse. We’ll see how it’s working out – hopefully it’s a good resource for my readers.
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Glossary Definition From ABC’s of Online Marketing by Alexandra Wharton, Issue 22, Revenue Magazine
