Makers Gonna Make

Marketing

A New Adventure in my Career

Posted on Oct 16, 2017 in Career, Direct Marketing, Marketing |

A New Adventure in my Career

Since 2008, I’ve been fortunate enough to work in Performance Marketing at a variety of positions, and to work at home for most of those.  I’ve been an affiliate manager and, for a time with FMTC, I was running all the sales, marketing, customer service, and social media.  It’s been an exciting adventure, that’s for sure.  For the last 18 months or so, I have been working on starting my own marketing agency, Blinkstar Media.  The time has come, however, to put that on hold for awhile and start a new adventure working in direct marketing, going back to commuting to an office every day.  

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Help Me Pay Bills by Online Shopping

Posted on Dec 5, 2016 in Affiliate Marketing |

Help Me Pay Bills by Online Shopping
I’m not sure if I’ve shared this here on my blog or not, but I’m attempting to start my own consulting firm offering Affiliate Program Management.  It’s what I’ve been doing for 10 years, why I started this blog in the first place back in 2008, etc.  If you want to check that out, visit Blinkstar Media.  However, since we’re in the final month of the year and Black Friday & Cyber Monday have already passed, it’s not a great time of year to find new clients so I’m looking to supplement my income in some creative ways.
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Managing Blogger Expectations: Conversions vs. Impressions

Posted on Jan 12, 2016 in Affiliate Marketing, Conferences & Networking |

Managing Blogger Expectations: Conversions vs. Impressions

If you’re reading this because you’re attending our session at Affiliate Summit West 2016, thank you!  This is a companion resource list to go along with the panel “Managing Blogger Expectations: Conversions vs. Impressions” from ASW16.  

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Dear Merchants I Don’t Manage

Posted on Nov 26, 2014 in Affiliate Marketing, Career | 4 comments

Dear Merchants I Don’t Manage

I was told I should post these somewhere other than 3:00 AM rants on Facebook.  So here’s some Black Friday week funny from a very frazzled Affiliate Manager!  I’ve even added some that aren’t on Facebook, so enjoy!

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Contest: Free Networking Plus Pass for Affiliate Summit West 2015!

Posted on Oct 13, 2014 in Affiliate Marketing, Conferences & Networking, Contests |

Contest: Free Networking Plus Pass for Affiliate Summit West 2015!

My absolute favorite conference of all time is Affiliate Summit!  I have the privilege of being a speaker once again at the upcoming Affiliate Summit West 2015 in Las Vegas January 18-20, 2015 with Christen Moynihan from Broke-Ass Bride!  Our session, Maximizing the Benefits of An Affiliate/Manager Relationship, will be on Tuesday, January 20th at 2:00 PM!  To celebrate this, my 16th Affiliate Summit (and my 7th time as a speaker), I’m giving away 3 Free Networking Plus Passes for Affiliate Summit West 2015!

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Have you tried Younique?

Posted on Jul 25, 2014 in Beauty, Guest Posts |

Have you tried Younique?

Hello, TrishaLyn.com readers! I’m Kacie Kersey, a hair stylist, makeup artist, breast cancer activist and Halloween enthusiast who resides in the SF Bay Area with one boyfriend, three cats and hundreds (if not thousands) of books. I can be found around the internet at @kaciedoeshair on Twitter and Instagram and Facebook.com/kaciedoeshair. Like any Type-A Crazy, I am not content with the status quo (or with having a car payment) so while I build my hair empire I have a couple of side gigs, including Younique!

I was introduced to Younique products by a friend in March. Younique was founded in 2012 by a brother-sister  team, centered around the core values of simplicity, positive influence, and the celebration of inner and outer beauty. Less than two years old and they are on track to become one of the fastest growing direct-sales companies EVER. And in April I pulled the trigger to become an Independent Distributor. Why? Pretty much because of one incredible product: their Moodstruck 3D Fiber Lashes! This ain’t your momma’s mascara, that’s for sure! It’s two tubes, a three-step process that combines collagen transplanting gel and all natural green tea fibers to create truly incredible thickness and volume! I mean LOOK at this before and after (spoiler alert, no other makeup on, after working out. I swear sometimes I look cuter than this picture leads you to believe).

Kacie Kersey wearing Younique Moodstruck 3D Fiber Masacara

SO — how does it work? The instructions in the package say to start off with a coat of your regular mascara — I don’t. I start with clean, naked lashes, and do a coat of the Transplanting Gel, then while that is still wet I do a full coat of the Fibers. Give that a few seconds to set up and seal those bad boys on with a second coat of Transplanting Gel. You can do as few or as many coats as you like; I tend to do about 3 when I want some attention on my eyes, or if I am having a lazy day and don’t want to bother with shadow, liner and the whole thing. I get away with lashes, tinted moisturizer and lipstick about 4 days a week, which is essential in the hot summer months. The 3D Fiber Lash mascara is $29, which is on par with most department store mascaras.

Pros

  • Crazy long lashes. I see a remarkable difference, even with one coat.
  • The look of falsies without the glue, heaviness, corners popping off, etc.
  • No damage to your natural lashes.

Cons

  • The gel dries quickly, making it difficult to do both eyes at the same time. This is a quick fix, but it’s hard to retrain 18 years of putting on mascara!
  • It is a multi-step process, so even one coat adds a minute or so to your beauty routine.
  • If you’re too generous with your fibers and don’t remember to seal them in with another coat of transplanting gel it could result in little black fibers hanging out on your cheekbones. Not a look I enjoy!

Younique has a host of other products in their lineup, from BB Cream, to foundations, blushes and eye pigments. Everything I’ve tried has been excellent quality, especially considering the price point (pigments are just $10 while foundations top out at $32 — in fact no single item is over $32, however there are some things that come in sets and collections)! I am a makeup junkie and the pigments hold up to the quality of MAC, especially color payoff and blend-ability.

Some people would say that only being able to get a hold of the 3D Fiber Lashes and other Younique products through an Independent Presenter is a negative, but I disagree. People like to do business with people they know, like and trust. I am obviously excited about this product, people know they’re getting a great product with an unconditional LOVE IT guarantee, and my friends and family know I wouldn’t steer them wrong, especially with my background in the beauty industry! Couple that with my commitment to build a team of like-minded women that are dynamic and filled with integrity… well, I wouldn’t stand behind a product or company that was anything less.

If you’d like to purchase your own 3D Fiber Lashes or any other Younique products you can do so at LashingOut.net, and if you’re interested in learning more about the Younique opportunity contact me at kaciekersey@me.com!

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