Online Marketing Glossary: Custom Feed

Posted on Oct 31, 2008 in Marketing |

Custom Feed:

  • Enables submission to XML feeds for each of the shopping engines.  The engines have different product categories and feed requirements.

glossary bookI have to admit that I don’t know the first thing about shopping engines since I don’t run any online stores or virtual malls.  Do any of you care to share some insight on this?

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Glossary Definition From
ABC’s of Online Marketing by Alexandra Wharton, Issue 22, Revenue Magazine