Marketing

Social Media Marketing: The Wave of the Future?

Posted on Aug 9, 2007 in Marketing, Social Media |

I figured out a really nifty thing to do on LinkedIn today… creating an HTML email signature with a link to this blog, to the PsPrint website, and to my LinkedIn profile. I was, sadly, highly amused by this function and emailed a colleague to show it off.

Colleague: Oh that is cool…I am still not 100% comfortable with online communication websites but Linked In seems cool because it’s business connections.
Me: But it’s the waaaave of the futurrrrre. And we’re going to start social media marketing, so get used to it :p

That’s right, project 15927 to add to my daily agenda (okay not really but it feels that way) is a new project that we’ll have implemented by the end of the month. A full frontal attack on social media! I can’t say much yet since we’re still fleshing out the procedures and nitty gritty details, but I’ll be taking the lead on it.

So, in addition to the two and a half hats I already wear at work, I’ll be putting on a third. It’s exciting to get some new responsibilities and working on a new project now that our mailing services is pretty automated and our affiliate program is started to go places. I can’t wait to talk more about it, but mum is the word at the moment.

So I got to thinking about it… is social media and online networking really the wave of the future? What are your thoughts?

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Don’t Think About it So Much

Posted on Aug 8, 2007 in Marketing |

I swear I think I’m addicted to these Dove Promises messages inside the candy wrapper. I blame Anne!

Speaking of not thinking about something, I completely pushed the Think Green cards out of my mind until this afternoon when they were done printing. They look GREAT! I wish we could use these as samples… they’re prime examples of the 13pt Recycled Matte paper stock. I know that they’ll be really happy with the cards and I hope they’ll think of us again for their future needs.

Simple hopes of a simple gal still at the office at 5 til 8pm on a Wednesday. Happy Hump Day Everyone!

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My Special Place

Posted on Aug 7, 2007 in Conferences & Networking, Marketing |

My special place is where fields are green, trees grow back instantly, and I can see the Ikea wood grain of my desk instead of a sea of paperwork!

I finalized the details with the Think Green folks and got that project rolling today. We also discussed some take away lessons from the blogging and social media sessions I attended at the Inman Real Estate Connect show last week. All good stuff… I’ve yet to type up my notes for the benefit of my coworkers, but I’ll get to it right after I get to checking everything else :p

Finally late last week I was able to get the details all fleshed out over at AffiliatePrograms.com to have a directory listing for the PsPrint Affiliate Program. It was a bit harrowing due to our main contact being on her honeymoon, but it’s finally done! I’m proudly sharing the link with everyone since it ended up being such a chore to get it done, so check it out!

Other things we’ve been working on that I haven’t been so involved with is our deal with NAR, the National Association of Realtors. PsPrint has been actively reaching out to Real Estate agents, brokers, and other professionals in getting our name out there for printing. Our awesome business development manager, Chris Hendricks, was integral in making this happen. I leave you with the press release for the venture!

Go to http://www.psprint.com/about/pr/072607.asp

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