Affiliate Marketing Fanatics #59: A Gateway Conference

By on 10-20-2011 in Affiliate Marketing, Affiliate Marketing Fanatics

Affiliate Marketing Fanatics – A couple of hyper-caffeinated affiliate marketers (Mike Buechele) and (Trisha Lyn Fawver) talk about all things Affiliate Marketing. From blogging to branding, social media to search, video and more!

Mike and I jump back into the saddle with this whole podcasting thing.  We talk briefly about how great Affiliate Summit West 2012 was, get off track in some places, and try to get the innocent kids in the Midwest hooked on some affiliate marketing conference goodness. In in this episode we discuss:

Find us on Twitter: @AMF_Podcast, @MikeBuechele & @TrishaLyn. Like us on Facebook! Be old fashioned and just leave us a comment!

Special thanks to GeekCast.fm for hosting Affiliate Marketing Fanatics!

Affiliate Marketing Fanatics 58: Suicide by Cough

By on 10-20-2011 in Affiliate Marketing, Affiliate Marketing Fanatics

Affiliate Marketing Fanatics – A couple of hyper-caffeinated affiliate marketers (Mike Buechele) and (Trisha Lyn Fawver) talk about all things Affiliate Marketing. From blogging to branding, social media to search, video and more!

Like the great prime time dramas of yore, we’ve done a crossover arc episode with the guys at Geek Dads Weekly, Daniel M. Clark and Drew Bennett.  Our fun started during Emo Wolverine Feels Nothing – Geek Dads Weekly 101 and continues here. In in this episode we discuss:

  • Ad:tech NY & Mike’s experience there last week.  It seems more folks are more directed at building mobile networks instead of mobile content, necessarily.
  • Using the broader point of reference of Internet Marketing instead of Affiliate or Performance Marketing.
  • Some Affiliate Summit West 2012 info, talking about our Affiliate Improv! panel with Mike, Daniel, Eric Souza, and myself.  The panel will be at 3:30 Sunday January 8th in the Augustus V room.
  • We’ll be manning a speaker booth Tuesday January 10th at 2:00 pm for any follow up!
  • The discovery of Pinterest, the inundation of crafty folks there, and how it is divided a bit among gender lines between who “gets it” and who doesn’t.
  • The Affiliate Summit Newcomer Program – Our code name for Caesar’s will be Castle Greyskull.
  • Show our guests some love: Daniel M. Clark is a podcast production consultant at QAQN.com and Drew Bennett is a dad, photographer, and blogger at BenSpark.com.

Find us on Twitter: @AMF_Podcast, @MikeBuechele & @TrishaLyn. Like us on Facebook! Be old fashioned and just leave us a comment!

Special thanks to GeekCast.fm for hosting Affiliate Marketing Fanatics!

Affiliate Marketing Fanatics 57: Geek Cast Wannabes

By on 10-20-2011 in Affiliate Marketing, Affiliate Marketing Fanatics

Affiliate Marketing Fanatics – A couple of hyper-caffeinated affiliate marketers (Mike Buechele) and (Trisha Lyn Fawver) talk about all things Affiliate Marketing. From blogging to branding, social media to search, video and more!

Geek Cast Boston

It seems longing for a simpler time, back when we all religiously listened to Geek Cast, is a virus that’s going around.  Before the band got back together last week on Affiliate Thing, we had a similar idea to emulate that model for fun.  Mike is back, and we were also joined by Wade Tonkin of Fanatics and Drew Bennett of BenSpark.com. In in this episode we discuss:

  • Our collective love of the original Geek Cast with Shawn Collins, Sam Harrelson, Jim Kukral, and Lisa Picarille.
  • The passing of Steve Jobs… would the reaction be similar if Bill Gates had passed?
  • CityCrashVille Hometown on iPad.
  • Speculating on what Affiliate Summit Central will be.
  • Upcoming Affiliate Summit West in January and how the session voting is going.
  • Mike’s recap of the New York Comic Con

Find us on Twitter: @AMF_Podcast, @MikeBuechele & @TrishaLyn. Like us on Facebook! Be old fashioned and just leave us a comment!

Special thanks to GeekCast.fm for hosting Affiliate Marketing Fanatics!

A Re-Committment to TrishaLyn.com

By on 10-20-2011 in Affiliate Marketing, Affiliate Marketing Fanatics

Ah, how I’ve seemed to turn my back on this website!  This wasn’t my first website I ever built, but it was the first domain name I ever bough and started hosting after tiring of Freeservers and Blogger.  Including the time this blog was on Blogger, I’ve been blogging here for the last 4 years.  I started in August of 2007.  This blog started out as a way for me to share my knowledge about professional printing, graphic design, and what I was learning about affiliate marketing.  This was right after my first Affiliate Summit in Miami in July of 07 and I wanted to share what I’d learned – which was so much! I quickly started blogging more about my career and affiliate marketing and less about professional printing and graphic design.  I have no formal training in graphic design – I’m just some jackass with a good eye for layout and Photoshop – so I felt I had no business telling anyone how to do anything in the realm of design.

Blogging by Hugh MacLeodAs I progressed in my journey into affiliate marketing, people started reading my blog, and noticing who I was online.  By the time Affiliate Summit East 2008 in Boston rolled around, I’d been asked to lead a roundtable discussion on self branding at a pre-summit event held by Affiliate Classroom.  I was asked because people had taken notice.

Not to bore you, lets fast forward to today.  I’ve been working in affiliate marketing for about 5 years (since late 2006).  I love it.  It allows me to work with intelligent people, work from home, work on my schedule, make the money I want to be making, and I don’t feel like my Theater Arts degree is a hindrance since I write a lot and use those creative writing skills – just not in the same way I used to.  There was a point at the end of 2008 where I had to fight to stay in this industry, and that meant leaving my job just shy of my 5 year anniversary there, working at a start up marketing agency for awhile, then an OPM agency, until finally settling down at For Me To Coupon.  And I love it, and I’m approaching my 2 year anniversary with FMTC in January.  Today I’ve spoken at 3 Affiliate Summits and two other trade shows.  I’ve been included in Internet Marketing from the Real Experts and written several articles for FeedFront Magazine.  I walk around a conference and can’t get from one room to another without seeing someone I know or getting stopped by someone.  It’s a great feeling of professional pride and acceptance.

I realized recently that through my difficulties with a couple jobs and working my butt off, I lost the desire to blog.  There’s a long string of time where the only thing on my blog was Affiliate Marketing Fanatics.  But I’ve decided to kick some life into this old horse yet!

To the faithful that still subscribe (or were too lazy to remove me from their feed readers, whatever) I thank you.  You may have noticed a lot of guest posts lately, and that’s helped me to reinvigorate the site and renew my spark.  More are in the hopper, along with some notes I took at Think Tank (yes, I know that was in May, SO WHAT?!), some notes on sessions I attended at Affiliate Summit East 2011, and some general affiliate marketing stuff.

I’m going to pare down the categories here, and redirect my energy into just a few.  Please, tell your friends I’m back.  Add me to your blogroll and I’ll add you to mine.  Let’s DO THIS!

 

Affiliate Marketing Fanatics 56: Interviewing Greg Hoffman & Ian Fernando

By on 10-20-2011 in Affiliate Marketing, Affiliate Marketing Fanatics

Affiliate Marketing Fanatics – A couple of hyper-caffeinated affiliate marketers (Mike Buechele) and (Trisha Lyn Fawver) talk about all things Affiliate Marketing. From blogging to branding, social media to search, video and more!

You’ve come to love it – our interviews!  This is one last interview with speakers at upcoming Affiliate Summit East 2011 at the New York Hilton in New York City.  Today we’re chatting with Greg Hoffman & Ian Fernando about their origins in affiliate marketing & their panel “Industry Clash: Balancing CPS & CPA Marketing”. They’ll give us a bit of insight into this peace-making panel. In in this episode we discuss:

  • We chat a bit about Greg & Ian’s fellow panelists Jason Rubacky and Logan Thompson.
  • The stereotypes CPS marketers have about CPA marketers.
  • The vast differences between the way the “older” CPS marketers party and the way “younger” CPA marketers party.
  • Bridging the gap and learning from the other side of the coin.
  • Put Greg & Ian’s panel on your Affiliate Summit Schedule! Sunday, August 21st from 11:00 am – 12:00 pm in the Gramercy Suite.
  • Eric guarantees he’ll have a front row seat.  No heckling!
  • Show some love to today’s co-host Eric Nagel! Blog: EricNagel.com & Twitter: @esnagel

Find us on Twitter: @AMF_Podcast, @MikeBuechele & @TrishaLyn. Like us on Facebook! Be old fashioned and just leave us a comment!

Special thanks to GeekCast.fm for hosting Affiliate Marketing Fanatics!

Affiliate Marketing Fanatics 55: Interviewing Erin Cigich

By on 10-20-2011 in Affiliate Marketing, Affiliate Marketing Fanatics

Affiliate Marketing Fanatics – A couple of hyper-caffeinated affiliate marketers (Mike Buechele) and (Trisha Lyn Fawver) talk about all things Affiliate Marketing. From blogging to branding, social media to search, video and more!

You’ve come to love it – our interviews!  This go-round we’re interviewing speakers at the upcoming Affiliate Summit East at the New York Hilton in New York City.  Today we’re chatting with Erin Cigich about her origins in affiliate marketing & her presentation “Making Affiliate Marketing a Career”. In in this episode we discuss:

  • Erin’s ascent to the top at Clickbooth, her origins in marketing , and SEO.
  • Determining your strengths to maximize your longevity and stability in affiliate marketing.
  • Clickbooth’s new CPC network & staying flexible with your niches and traffic sources.
  • Follow Erin on Twitter: @ErinCigich
  • Include Erin’s presentation on your calendar, Sunday August 21st at 3:30pm in Sutton (South & Regent)
  • Show some love to today’s co-host Eric Nagel! Blog: EricNagel.com & Twitter: @esnagel

Find us on Twitter: @AMF_Podcast, @MikeBuechele & @TrishaLyn. Like us on Facebook! Be old fashioned and just leave us a comment!

Special thanks to GeekCast.fm for hosting Affiliate Marketing Fanatics!

Affiliate Marketing Fanatics 54: Interviewing John Monarch

By on 10-20-2011 in Affiliate Marketing, Affiliate Marketing Fanatics

Affiliate Marketing Fanatics – A couple of hyper-caffeinated affiliate marketers (Mike Buechele) and (Trisha Lyn Fawver) talk about all things Affiliate Marketing. From blogging to branding, social media to search, video and more!

You’ve come to love it – our interviews!  This go-round we’re interviewing speakers at the upcoming Affiliate Summit East 2011 at the New York Hilton in New York, NY.  Mike’s a busy beaver and needs a break, so my co-host for this episode is the awesome Eric Nagel!  Today we’re chatting with John Monarch about his origins in affiliate marketing & his “Ask the Expert” topic “High Risk Merchanting – Management and Risk Mitigation”. John is the President of Monarch Holdings LLC. In this episode we discuss:

  • John’s origins in the Physics world and his transition into affiliate marketing.
  • Some fellow former physicists Karen Garcia & Brad Waller.
  • Merchants in certain niches need to be aware if their space is considered “high risk” by the banking industry (like smaller travel merchants).
  • John’s ready to talk to merchants about their banking and how to avoid charge backs and keep their rates at a reasonable risk level.
  • The difference between a charge back and a refund.  A charge back, whether won or lost, still counts against a merchant’s charge back number.
  • Put John’s discussion on your Affiliate Summit Schedule! Monday August 22nd, 5:00 – 6:00 pm in the Networking Space.
  • Follow John on Twitter: @papajohn56
  • Show some love to today’s co-host Eric Nagel! Blog: EricNagel.com & Twitter: @esnagel

Find us on Twitter: @AMF_Podcast, @MikeBuechele & @TrishaLyn. Like us on Facebook! Be old fashioned and just leave us a comment!

Special thanks to GeekCast.fm for hosting Affiliate Marketing Fanatics!

Affiliate Marketing Fanatics 53: Interviewing Yanni Kayani

By on 10-20-2011 in Affiliate Marketing, Affiliate Marketing Fanatics

Affiliate Marketing Fanatics – A couple of hyper-caffeinated affiliate marketers (Mike Buechele) and (Trisha Lyn Fawver) talk about all things Affiliate Marketing. From blogging to branding, social media to search, video and more!

Shady’s back.  Tell your friends!  Mike’s back after a podcasting sabbatical to focus on his consulting business.  Today we’re keeping that chatter to a minimum and speaking with Naeem “Yanni” Kayani, Senior Director of Product Strategy at Adknowledge.  In in this episode we discuss:

  • The relevant targeting with email marketing that AdKnowledge can help with.
  • The fascinating stuff that Facebook and the other email service providers are doing these days to give users more control.
  • Yanni will be speaking at The Power of eMarketing Conference in San Francisco April 19th & 20th.  The format will be less presentation, more conversation.
  • His fellow panelists are Daniel Kuperman of Aprix Solutions and John Janetos of iPost.

Find us on Twitter: @AMF_Podcast, @MikeBuechele & @TrishaLyn. Like us on Facebook! Be old fashioned and just leave us a comment!

Special thanks to GeekCast.fm for hosting Affiliate Marketing Fanatics!

Affiliate Marketing Fanatics 51: Interviewing Adam Riemer

By on 10-20-2011 in Affiliate Marketing, Affiliate Marketing Fanatics

Affiliate Marketing Fanatics – A couple of hyper-caffeinated affiliate marketers (Mike Buechele) and (Trisha Lyn Fawver) talk about all things Affiliate Marketing. From blogging to branding, social media to search, video and more!

Mike is taking a break from podcasting for awhile to focus on his business!  I’m going solo this week, still talking to conference speakers, this time chatting with Adam Riemer about his upcoming speaking gigs at PubCon South 2011 at the Norris Executive Conference Center in Austin, TX.  For a quick 15 minutes we discuss:

  • How Adam got started online.
  • How to Start a Successful Affiliate Program – Adam will be speaking along side Chuck Hamrick, Peter Hamilton of HasOffers, Brook Schaaf of Schaaf-PartnerCentric, and Paul Schroader of PS Web Solutions.
  • Site Review – Focus on Affiliates – Fellow panelists are Shawn Collins of Affiliate Summit, Peter Hamilton of HasOffers, David Favor of David Favor & Associates, and Roger Montti of MartiniBuster.com.
  • What Adam’s been up to lately – working in-house managing the JobFox Affiliate Program and blogging up a storm at AdamRiemer.me, ReveNews.com, and SearchEnginePeople.com.
  • We didn’t mention it in this re-record, but Adam’s been training for the Avon Walk for Breast Cancer, which he’ll be walking with Team Affiliate Marketers Give Back – Jen Goode, Missy Ward, and Angel Djambazov in Denver, CO June 25th & 26th (donate to Adam today!)

Want to catch up with us & ask questions for the next show? Find us on Twitter: @AMF_Podcast, @MikeBuechele & @TrishaLyn. Like us on Facebook! Leave us a comment!

Special thanks to GeekCast.fm for hosting Affiliate Marketing Fanatics.

Affiliate Marketing Fanatics 52: Interviewing Warren Whitlock

By on 10-20-2011 in Affiliate Marketing, Affiliate Marketing Fanatics

Affiliate Marketing Fanatics – A couple of hyper-caffeinated affiliate marketers (Mike Buechele) and (Trisha Lyn Fawver) talk about all things Affiliate Marketing. From blogging to branding, social media to search, video and more!

You’ve come to love it – our interviews!  Once again, Skyping in for Mike is Jen Goode, Doodler-in-Charge at JGoode Designs.  This go-round we’re interviewing speakers at the upcoming PubCon South 2011 at the Norris Executive Conference Center in Austin, TX.  Today we’re chatting with Warren Whitlock about his origins in internet marketing & his panel.

You may have noticed a distinct lack of a 51st episode of AMF.  This is because, due to unforeseen recording difficulties caused by the recent updates to Skype, the episode wasn’t fully recorded, so we’re re-recording it with our guest later this week, so it’ll be posted out of order.  Deal with it!  Until then, for a juicy 29 minutes we like to call Episode 52, we discuss:

Find us on Twitter: @AMF_Podcast, @MikeBuechele & @TrishaLyn. Like us on Facebook! Be old fashioned and just leave us a comment!

Special thanks to GeekCast.fm for hosting Affiliate Marketing Fanatics!

Affiliate Marketing Fanatics 50: #ASW11 Recap

By on 10-20-2011 in Affiliate Marketing, Affiliate Marketing Fanatics

Affiliate Marketing Fanatics – A couple of hyper-caffeinated affiliate marketers (Mike Buechele) and (Trisha Lyn Fawver) talk about all things Affiliate Marketing. From blogging to branding, social media to search, video and more!

It’s been a couple of weeks since Affiliate Summit West 2011 was over & done with, and it’s taken us this long to recuperate, follow up with all our leads, jot our ideas for improvement down in notebooks and on whiteboards, and had the time to breathe and record our recap!  We had different experiences at this show than some of the others in the recent past, so we share it all with you in a super sized episode this week.  For 1 hour & 14 minutes we babble on about:

  • Saturday pre-registration ease & the lightly sponsored conference tote bag.
  • The short, but sweet, buy.at party and the drinks, view, and having to interact with the “public”.  And a brief insight into Trisha’s bath.
  • The packed sessions, Mike’s session went well, and our Sunday in meetings and the insanity of the Meet Market.
  • Elvis costumes, Marilyn Monroe impersonators, and legend Warren Moon.
  • The lovely ShareASale 10 year anniversary party & the Strike Out Breast Cancer bowling party.
  • Our quick review of the Drew Eric Whitman keynote, yet neither of us attended the Brian Solis presentation.
  • Mike finally met Lewis Howes & they talked about Lewis’ book, LinkedWorking: Generating Success on LinkedIn the Worlds Largest Professional Networking Website.
  • Affiliate Summit Forum is now live, so go sign up!

Want to catch up with us & ask questions for the next show? Find us on Twitter: @AMF_Podcast, @MikeBuechele & @TrishaLyn. Like us on Facebook! Leave us a comment!

Special thanks to GeekCast.fm for hosting Affiliate Marketing Fanatics.

Quick Affiliate Summit West 2011 Recap #ASW11

By on 10-20-2011 in Affiliate Marketing, Affiliate Marketing Fanatics

ASW11-025While I was at Affiliate Summit, I was taking more pictures than notes this time around.  It occurred to me that the best way to post a recap would be in pictures.  I use a plug-in on another site I manage for the San Leandro Historical Railway Society called Next Gen Gallery, and I figured it would be perfect for this application.

Of course, anyone who attends Affiliate Summit, especially the West Coast versions held in Las Vegas, knows that it takes a lot out of you.  So I finally get around to installing the plug-in, but apparently I’m having some permissions issues on this website with my new hosting company that I won’t get into.  In a nutshell, it’s not allowing me to create the new albums and upload the pictures.

So, while I get this sorted out with my new hosting company, just know that Mike Buechele  & I will be recording our recap of the conference very soon for Affiliate Marketing Fanatics!