Paid Search:

• Paid search often referred to as pay per click (PPC) is a strategy used by a large number of affiliates.

Some of the biggest super affiliates out there utilize PPC almost exclusively.  Amit Mehta is very well known for his use of PPC campaigns.  Some good resources will be:

1. Super Affiliate Mindset by Amit Mehta
2. CDF Networks by Chad Frederiksen

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Glossary Definition From ABC’s of Online Marketing by Alexandra Wharton, Issue 22, Revenue Magazine

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