Online Marketing Glossary: Interactive Agency
Thursday
Nov 6, 2008
Interactive Agency:
- An agency offering a mix of Web design and development, Internet advertising and online marketing, or e-business/e-commerce consulting.
Speak of the devil, we finally come to a definition that describes my new company, New Edge Media! We offer PPC, SEO, Affiliate Marketing, and Email Marketing. Some stop by and take a look!
This actually concludes this series of glossary items! Huge thanks to Alexandra Wharton for having written this article and to Lisa Picarille for allowing me to republish them!
Have a series you want to see? Please feel free to leave a comment and let me know!
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Glossary Definition From ABC’s of Online Marketing by Alexandra Wharton, Issue 22, Revenue Magazine
Online Marketing Glossary: Residual Earnings
Wednesday
Nov 5, 2008
Residual Earnings:
- A program that pays affiliates not just for the first sale, but all additional sales made at the merchant’s site over the life of the customer.
It’s my understanding that not many programs offer this anymore due to the incredible expense it could lead to if the customer is a good customer. More often programs are offering second tiers and giving commissions to the affiliate on the sales affiliates they’ve referred to the program are making.
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Glossary Definition From ABC’s of Online Marketing by Alexandra Wharton, Issue 22, Revenue Magazine
Online Marketing Glossary: Widget
Tuesday
Nov 4, 2008
Widget:
- A small application designed to reside on a PC desktop or within a web-based portal or social network site offering useful or entertaining functionality.
These also appear on many blogs, even having a few in my sidebar. WordPress refers to any sidebar module as a widget, and there are millions of widgets out there. A great blog I read that keeps me up-to-date with what new widgets are coming out and what new released versions is Widgets Lab.
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Glossary Definition From ABC’s of Online Marketing by Alexandra Wharton, Issue 22, Revenue Magazine
